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'One2PrEP': Gilead's 1st Yeztugo DTC ad reimagines hit song to highlight biannual dosing

2nd March 2026 Uncategorised 0

As it ramps up its rollout of the first twice-yearly HIV pre-exposure prophylaxis medicine, Gilead Sciences is tapping into a beloved early-aughts track to familiarize consumers with Yeztugo.

More: 'One2PrEP': Gilead's 1st Yeztugo DTC ad reimagines hit song to highlight biannual dosing
Source: fierce

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'One2PrEP': Gilead's 1st Yeztugo DTC ad reimagines hit song to highlight biannual dosing

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