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Novartis’ ‘Relax Your Tight End’ prostate cancer campaign wins Cannes Lions Pharma Grand Prix

23rd June 2026 Uncategorised 0

As a sweltering heat wave hit Europe, a swath of pharma companies and healthcare marketing agencies from around the world descended on southern France chasing a hot streak of their own.

More: Novartis’ ‘Relax Your Tight End’ prostate cancer campaign wins Cannes Lions Pharma Grand Prix
Source: fierce

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Novartis’ ‘Relax Your Tight End’ prostate cancer campaign wins Cannes Lions Pharma Grand Prix

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