For the first time in years, a traditional pharma company has taken the top prize at Cannes Lions. Viatris and Ogilvy Health earned the Grand Prix with an unbranded Viagra campaign that sidestepped China’s ad restrictions through metaphor and craft,
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The candidate is being evaluated as both a monotherapy and in combination pembrolizumab More: Teva and Fosun Pharma partner on early-stage oncology drug Source: News
read moreThe Trump administration is weighing measures that would make it more expensive for pharmaceutical companies to conduct direct-to-consumer (DTC) advertising, according to a report from Bloomberg. More: Trump administration considers measures to limit DTC drug advertising: Bloomberg Source: fierce
read moreThe value of priority review vouchers (PRVs) appears to be on the rise as concerns mount over declining supplies following the sunset of the rare pediatric disease PRV program. More: Bavarian Nordic's 0M FDA speedy review voucher sale shows prices
read moreFollowing a disappointing performance from the company’s CAR-T candidate in an early-stage cancer trial, BioNTech is winding down cell therapy manufacturing at its inaugural U.S. plant in Gaithersburg, Maryland. In turn, the German company is laying off 63 technical operations
read more“I’m proud to report that we’re on track to meet all the PDUFA targets, and that morale is good and improving at the agency,” FDA’s Marty Makary said at this year’s BIO, an international convention that has attracted 23,000 attendees.
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